πŸ“ž Sales Call Script – Service-Based Businesses


πŸ‘‹ 1. Introduction (1–2 min)

β€œHey [Client Name], appreciate you taking the time. I’m excited to learn more about your business and walk you through how I help service providers like you consistently get leads online.”

πŸ”Ή Optional Icebreaker:

β€œIs [summer/fall/etc.] usually your busy season, or is it more steady year-round?”


🧭 2. Set the Agenda

β€œHere’s the plan: I’ll give you a quick rundown of what I do, how it can work for your business, and if it feels like a good fit, we can go over the next steps to get started. Sound good?”


πŸ’Ό 3. What I Do (Position Your Offer)

β€œI specialize in Meta ads β€” Facebook & Instagram β€” for high-ticket service businesses like roofers, landscapers, remodelers, med spas, and more.

I build and manage lead generation systems that bring in qualified leads β€” not just traffic. That means real people submitting forms, booking calls, and asking for quotes.”


🧩 4. My Growth Package – $1,250/month Flat Rate

I offer one simple package at $1,250 per month β€” no confusing pricing, no upsells, and no revenue share. It includes complete Meta ads management, where I run 2–3 core campaigns: cold lead generation and retargeting to follow up with interested prospects. I also handle all the strategy behind it β€” from testing different audiences and targeting areas to writing ad copy and testing creative formats that convert.

On the technical side, I’ll set up all tracking β€” that means Meta Pixel, custom conversions, UTM links, and instant lead forms β€” so we know exactly where every lead is coming from. You’ll get weekly reporting via email or Loom, showing you key numbers like cost per lead, total leads, and call volume. We’ll also have a monthly strategy call to review results, make adjustments, and plan improvements. And if you ever need quick edits, I offer text and email support Monday through Friday.


🧠 5. Why It Works

β€œMy system works because it’s built specifically for high-ticket, local service businesses β€” people who make serious money per job, but don’t always have time or tools to scale lead flow online.